Lower hospital readmissions through big data

The medical industry is teeming with data. Patients that receive care, for example, have hundreds of data points associated with their medical history. But how is this data being handled? In most cases, not carefully enough. By adopting one of business’s more popular technology solutions, your medical facility could save money and improve patient care so much as to lower readmission rates.

5 reasons to purchase CRM software

Failure to understand your customers’ needs and wants could result in ill-informed marketing strategies. And when your company can’t satisfy their demands, they’ll likely turn to your competitors instead. To prevent this, deploying a customer relationship management (CRM) system can make a world of difference.

The effective marketing tool you forgot

When it comes to marketing, it can be tough to determine the most effective strategies. There are so many different ways you can try to lure customers to your brand: a free ebook, email marketing and press releases are few strategies often used. But how do you know what’s most effective? It all comes down to looking at data to see what works best.

Why BI is for everyone

If you’ve managed to convince yourself that only large enterprises have the money to take advantage of Business Intelligence (BI), it’s time to think again. While it’s true that in the past you needed the help of pricey specialists to really delve into BI, these days a range of self-service tools mean that small- and medium-sized businesses can do much more by themselves.