“Double-tapping” is a phrase used to describe the liking of photos on Instagram, as a business you’d want to get as many double-taps as you can, but how? Should you invest in buying followers or start an excavation project in search of the genie lamp your parents buried in the backyard? Before breaking out the shovels, try these recently-announced tools to help make your company’s presence on Instagram a valuable one:
Business profile pages
Previously, it was hard for Instagram users to distinguish an account belonging to a business from one that is dedicated to cats, but with the Business Profile feature, that’s a problem of the past.

Keeping up with tech trends as a small or medium-sized business owner is tough. Virtualization may be a great example of this, but it’s definitely worth the effort. Between the boost to network security and ability to scale your workstations and servers according to your business growth, it’s time to start learning a little more about it.

What’s ice cream without syrup? What’s cocoa without marshmallows? What’s a computer without an Android phone and Google Chrome working hand in hand? The last analogy might sound less decadent and be a little harder to picture than the rest. That’s exactly why you should allow these five following benefits that every Android phone and Chrome combo brings to your computer to fill in the blanks:

Before getting started, you must make sure that Google Now is activated on your Android phone and the same account must be logged in for both the phone and for Chrome.

Managing and monitoring medical data is incredibly complex, especially for the layman who won’t be able to understand the terminology. With the iOS 10 update rapidly approaching, both consumers and healthcare industries will have something to be excited about - the Apple HealthKit.

If the longevity of a content management system’s (CMS) history is an important factor for you, Squarespace is one of the first and oldest. If ecommerce and analysis is an even bigger factor, they’re definitely for you. With their announcement and demonstration last week, Squarespace solidified itself as an excellent choice for SMBs focusing on internet-driven ecommerce.

You can easily measure any celebrity’s success by one thing: their reputation. Celebs with questionable track records tend to star in less movies and make less money. This same notion can be applied to your company. By investing in the creation of a well-liked and interactive online reputation, the chances of skyrocketing towards success is a mere hop, skip and a jump away.

Recent research by Burning Glass revealed that nearly 8 in 10 middle-skill jobs now require digital proficiency - and jobs that require digital skills pay an average of 18% more than those that don't. Essentially, the more literate you are digitally, the more money you will make.

News broke recently that the Washington Redskins reported a laptop stolen that contained thousands of medical records for NFL players. The trainer who was responsible for the laptop claims that it did not contain any HIPAA protected data, but the impact remains largely the same.

What do circuses, the Internet and Harry Potter fans have in common? They are all communities that house numerous individuals sharing experiences and showing support on a common interest that defies geographical limitations. The 21st Century is an age where information reaches thousands in mere seconds, and what that can do for your business is astounding, to say the least.

According to a Research and Markets report, client virtualization is expected to drive continual growth in the IT sector. Long gone are the days of tedious one-on-one interaction between servers and systems, it is now time to embrace the automated and virtualized alternative.