How OMSs help empower eCommerce

Talk of business trends usually revolves around process optimization and efficiency rather than just volume. As such, order management systems (OMSs) are gaining popularity, thanks in large part to their ability to provide immediate results.

First off, we need to clarify that inventory management systems (IMSs) are not the same as OMSs. The former is a solution for analyzing your sales history and forecasting demand for your product and the materials you will need; in contrast, the latter is all about the here and now, as it tackles transactions as they happen.

Ugly websites cost your business big bucks

According to a recent survey of 1,800 consumers, 42% said they’re “very unlikely” to buy from unprofessional or ugly websites. If you’re wondering whether or not your site could fall into that category, check out these key indicators.
A variety of professional photos
From pictures of your products to team photos, high-quality images are arguably the most important thing on your website.

Valuable strategies for SMBs on Facebook

Facebook’s most recent monthly active users numbered over 2.3 billion. That’s almost one account for every three people on the planet! Many of your ideal customers use this platform to interact with businesses and creating a page for them to engage with yours costs almost nothing.

Can AI enhance your e-commerce business?

Artificial intelligence (AI) or “machine learning” has quickly transformed from science fiction to reality, and is currently on track to become an integral part of the corporate business environment. According to experts, by 2020 85% of all customer interactions with businesses will occur via machine learning programs.

Squarespace upgrades their ecommerce tools

If the longevity of a content management system’s (CMS) history is an important factor for you, Squarespace is one of the first and oldest. If ecommerce and analysis is an even bigger factor, they’re definitely for you. With their announcement and demonstration last week, Squarespace solidified itself as an excellent choice for SMBs focusing on internet-driven ecommerce.