Optimize Alexa for your business

Users have a lot to like about Amazon’s innovative AI technology Alexa. It can perform simple tasks such as answering phone calls and making shopping lists while controlling your smart home devices. But Alexa can also be helpful to business users. Here is a list of other things she can do, especially in your office. […]

Web trends in the instant gratification age

Modern internet users usually don’t spend much time on one page. According to researchers, adult attention spans have dropped to eight seconds, creating serious challenges for business owners who need to promote their website. To adapt in this age of instant gratification, website producers are employing several tactics. Bite-sized content While there are several elements […]

Social media helps improve content

To truly understand their customers’ purchasing habits, all content marketers have to do is follow the clues left on social media platforms. By doing this, they can send the right content to the right audience and increase conversions and sales. Here’s what you need to know to utilize social media to your business’s advantage. Identify […]

Using Pinterest to market your SMB

Many small- and medium-sized businesses are abandoning traditional marketing methods in favor of social media platforms, and for good reason. Take Pinterest, for example, whose latest product “DIY Promoted Pins” allows businesses to promote their Pins to increase click-throughs, improve reach, and potentially drive more website traffic. But wait, there’s more. Know your audience According […]

Boost your SMB’s social media presence

Many small- and medium-sized businesses utilize some type of social media or content marketing strategy. But since your competitors are possibly using similar platforms, you have to constantly find new ways to make your company stand out. Here are some tips to leverage the power of social media and content marketing to your business’s advantage: […]

10 Tools to help you get ahead in social media

Social media marketing can be time consuming. You may spend hours upon hours trying to get it right and still see little growth in your followers. So what can you do to be more effective and save time in the process? Here are ten tools that can streamline your social media efforts and even offer […]